What to Know About Contextual AI Before You Invest—7 Factors to Consider

When context is fragmented, incomplete or outdated, AI can’t deliver important, trusted outcomes because at that point, even the best models are just guessing. AI’s dependence on context is so absolute, Gartner recently established a new market category for it (“AI Context Platforms”) that they’ve valued at $28 billion for 2026 and $78 billion by 2030.

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